236: How Inner Work Leads to Business Growth, with Winston Faircloth


What would it mean to do life differently and help others do the same? In this week’s episode, I’m talking with Winston Faircloth, one of our REALIFE Process® Certified Coaches who has dedicated over 40 years of his professional life to nonprofit leadership and technology.


We talk about how Winston moved from burnout to doing the inner work to live from rest, and how that impacts the way he shows up with clients.


We’ll cover:

  • How Winston recognized his mission statement was neglecting the most important parts of his life

  • What happens when the marketplace doesn’t respond to your “brilliant” idea, and how to pivot

  • Why Winston narrowed his niche to a very small number of people, and the growth that resulted

  • How reviewing the numbers with his accountant led to surprising clarity about Winston’s purpose


You’ll be inspired by how Winston first did the hard, inner work for himself, and how that led to incredible growth in his business. If you’re looking to do life and business differently, this episode is for you!


About Winston Faircloth:

For over 40 years, Winston has dedicated his professional life to nonprofit leadership and technology. For Love of Team was founded after a challenging season as a leader where Winston learned how to wreck a team culture by relentlessly focusing on the customer. Today, Winston is an RLP Certified Coach, writer, a simplifier, mentor, and strategic advisor living in Tampa, FL.


Connect with Winston:

Visit Winston’s website, and follow him on Instagram for his daily posts where he shares inspiring poetry and photography.


Previous podcast episodes with Winston:

Episode 60: Winston Faircloth – A Type 3 Navigates the Seasons of Life

Episode 118: For Love of Teams

Episode 153: Moving from a Solopreneur to a Company: How to Grow Your Team for Success

Launching July 24: Our next REALIFE Process® Coach Certification Cohort!

Ready to grow your impact and increase your revenue? Check out how to be certified as a REALIFE Process Coach™ in just six weeks! Through coaching and training, you’ll discover the power of the REALIFE Process® for yourself AND learn how to use it with your clients. CLICK HERE to learn more.


Join us for an in-person training event for oneLife Maps!

If you’ve experienced the power of ‘Listen to My Life’ for yourself and are ready to guide others through the maps, this one-day training is for you! Join us in Effingham, IL, on Thursday, September 21 for this event with Sharon Swing, Co-Creator of Listen to My Life™ and Lindsay Sterchi, Executive Director of OneLife Maps™. CLICK HERE to learn more and register!


Get to know the story behind the REALIFE Process® through our film, Rested Success!

CLICK HERE to watch the 15-minute documentary film where you’ll hear Teresa’s story, how the REALIFE Process® began and developed, plus how our Certified Facilitators are using the Process in the work that they do.


Take the Needs & Values Assessment

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My new book, Do What Matters, is now available!

My new book, Do What Matters, is available NOW! Banish busyness and discover a new way of being productive around what truly matters. Learn more at DoWhatMattersBook.com.


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About Teresa McCloy:

Teresa McCloy is the creator of the REALIFE Process® and an ACC Certified Leadership & Life Coach through the International Coaching Federation. She partners with her clients as a coach, consultant, and professional speaker to discover how to do what matters in their life and business. Teresa is the author of Do What Matters: Live from Rest, Not Rush, Using the REALIFE Process®


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